Section 1. Introduction and Scope
This Cookie and Tracking Policy explains how Flight-Industry LTD uses cookies, web beacons, pixels, software development kits, and similar tracking technologies when you access or interact with our mobile application and web platform. Flight-Industry LTD, a private limited company registered in the United Kingdom under company number 17311474 with its registered office at Office 19671, 182-184 High Street North, East Ham, London, United Kingdom, E6 2JA, operates these technologies to ensure seamless platform functionality, analyze traffic performance, measure marketing conversion efficiency, and personalize digital interactions. By accessing our platform, you acknowledge the deployment of tracking technologies in accordance with this policy and your consent preferences expressed through our cookie consent management platform.
Section 2. What Are Cookies and Tracking Technologies
Cookies are small text files placed on your computer, smartphone, or mobile device when you visit a website or use a digital application. They allow the platform to recognize your device, store preference settings, facilitate secure logins, and gather analytical data regarding your browsing activity.
In addition to cookies, Flight-Industry LTD utilizes related tracking mechanisms such as web beacons, clear GIFs, conversion tags, and pixel technologies. Pixels are small code snippets embedded within web pages or mobile application interfaces that transmit operational and behavioral data back to third-party analytics and advertising servers.
Section 3. Categories of Cookies We Use
Flight-Industry LTD categorizes cookies and tracking mechanisms into four primary functional groups.
Strictly Necessary Cookies are essential for the operation of our platform, enabling core functionality such as user authentication, security controls, shopping cart retention, and payment processing; these cookies do not require user consent and cannot be deactivated.
Performance and Analytics Cookies collect aggregated, non-directly identifiable information regarding how visitors interact with our application, allowing us to evaluate page load times, error rates, traffic volumes, and user navigation paths.
Functionality Cookies enable the platform to remember user preferences, chosen currencies, regional settings, and search parameters.
Advertising and Targeting Cookies track browsing activity and engagement to deliver customized promotional content, build audience profiles, and evaluate campaign performance across third-party digital networks.
Section 4. Specific Third-Party Tracking Technologies
To evaluate platform performance and optimize marketing campaigns, Flight-Industry LTD integrates specific third-party analytics and advertising tools on our application and platform.
We utilize Google Analytics, provided by Google LLC, to gather quantitative traffic data, measure session durations, examine geographic distributions, and understand user movement across our booking funnels.
We utilize Google Ads conversion tracking cookies to measure the effectiveness of our paid search and display advertisements, determine whether ad clicks result in completed flight or hotel bookings, and optimize advertising campaign efficiency.
We also deploy the Meta Pixel (Facebook Pixel), provided by Meta Platforms, Inc., which tracks user interactions across our platform following exposure to or engagement with advertisements served on Facebook or Instagram. The Meta Pixel enables Flight-Industry LTD to measure advertising conversion metrics, build remarketing audiences, create custom lookalike targeting segments, and deliver tailored promotional offers on Meta social media platforms.
Section 5. Legal Basis and Consent Management
In compliance with the UK Privacy and Electronic Communications Regulations (PECR), the UK GDPR, and the EU ePrivacy Directive, Flight-Industry LTD deploys non-essential tracking technologies—including Google Analytics, Google Ads conversion cookies, and the Meta Pixel—only after obtaining your explicit, voluntary opt-in consent.
Upon your initial visit or first application launch, a consent management banner is presented, allowing you to accept, reject, or customize your tracking preferences by functional category.
Strictly Necessary Cookies are deployed automatically on the legal basis of our legitimate interest in delivering functioning digital services. You retain the right to modify, update, or withdraw your tracking consent at any time through the cookie settings panel accessible within the application settings or website footer.
Section 6. Third-Party Data Processing and Transfers
Data gathered through third-party tracking tools, including IP addresses, unique device identifiers, event activity, and conversion parameters, may be transmitted directly to and stored on servers operated by third-party providers such as Google LLC and Meta Platforms, Inc.
These organizations act as data processors or joint data controllers for specific advertising processing operations. Transferred data may be processed on servers located outside the United Kingdom and the European Economic Area, including in the United States.
Flight-Industry LTD ensures that such transfers comply with applicable data protection legislation through the implementation of Standard Contractual Clauses, the UK International Data Transfer Agreement, or participation in recognized transatlantic data privacy frameworks, where applicable.
Section 7. Managing and Deactivating Cookies
In addition to our platform consent management tool, you can control or restrict tracking technologies through your web browser or device settings.
Most browser software allows you to block third-party cookies, clear existing storage caches, or configure alerts when cookies are being set. Mobile operating systems, such as iOS and Android, also provide native privacy controls enabling you to limit ad tracking, reset advertising identifiers, or revoke application-level tracking permissions.
Please note that disabling or blocking Strictly Necessary Cookies may impair platform functionality, prevent account login, or disrupt the processing of flight and accommodation reservations.
Section 8. Updates to This Cookie Policy
Flight-Industry LTD reserves the right to amend this Cookie and Tracking Policy periodically to reflect changes in technical integrations, vendor relationships, or regulatory standards. Any modifications will be published on this page with an updated effective date.
We encourage you to review this policy regularly to remain informed about our use of tracking technologies. For any questions regarding our cookie practices, please contact our data privacy team at flight-industry@flight-industry.com.